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Matera_Mare | 17 October 2024 | 0 Comments

Second experiential event for Materamare on October 24th at Cantine Crocco, in Montalbano Jonico

The second experiential event for MateraMare, a territorial marketing initiative, is scheduled for October 25 at Cantine Crocco.

Date: October 25, 2024

Location: Contrada Ventomare, snc Montalbano Jonico

Event Program

11:00 Welcome and participant registration

11:30 Opening of proceedings by Studio Risorse S.r.l. – Lead partner of ATS Materamare

In this second meeting, ATS Materamare, while presenting the Promotion and Marketing Plan for Rural Tourism Itineraries that wind between “Matera and the Sea”, offers participants the opportunity to experience another unique naturalistic tourism experience, combining food and wine, rural landscape, and culture.

11:45 Cooperation and territorial marketing path: Workshop between public and private operators. Discussion with experts and institutions on Sustainable Tourism and Territorial Marketing for Lucanian operators – Possibilities for developing the “Matera Mare” network. Speakers include:

Conclusions: Rocco Vittorio Restaino – General Director of the Department of Agricultural Policies Basilicata Region

12:45 The scientific and naturalistic experience of Cantine Crocco:

✓ Excursion in the Ventomare Badlands with Porsia Lombardi, Nature Guide

✓ Chic Nic in the vineyards: Tasting of typical products and DOC wines

Introduces and Moderates: Giuseppe Lalinga

Don’t miss the chance to participate

We invite you to take part in this exclusive event, with limited numbers and primarily dedicated to tourism operators. To secure your spot, fill out the registration form available at this Link.

Don’t miss this opportunity to explore the beauty of our territory and contribute to the sustainable development of tourism in Basilicata.

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